Recent geopolitical tensions and disruption to international aviation routes have created uncertainty around how UK travellers may respond in their holiday planning. In partnership with Travel Weekly, The Harris Poll UK surveyed a nationally representative sample of UK adults in mid-March 2026 to understand initial consumer reaction. 

The research explored near-term travel intentions, recent shifts in booking behaviour, destination preferences, and confidence in travelling to or via Gulf destinations. It also examined how willingness to travel abroad varies across different time horizons over the coming year. 

The findings offer an early indication of how global instability is shaping travel decision-making. They highlight the extent to which consumers are delaying commitments, reassessing risk and adapting plans rather than stepping away from overseas travel altogether.