Maru Rebrands to The Harris Poll UK, Enhancing Brand Coherence Under Stagwell
London, 17 June 2025 - Maru, a leading UK-based insights and analytics company, is proud to announce its rebrand to The Harris Poll UK under parent company Stagwell (NASDAQ: STGW).
The Harris Poll has been part of Stagwell since 2017, with Maru joining the network in 2022. Over the past two years, the two agencies have collaborated closely to integrate their strengths in advisory, analytics, and research services, all powered by innovative proprietary software. Today’s rebrand formalises that partnership, aligning both organisations under a single, consistent brand identity.
The rebrand brings no changes to Maru’s UK legal entity, leadership, operations, or client services.
As The Harris Poll UK, the business embarks on an exciting new chapter - building on more than 25 years of delivering high-impact, tech-enabled insight for some of the world’s most recognisable brands. Clients will see continuity in service and relationships, while benefiting from expanded research capabilities, faster innovation, and access to global thought leadership through The Harris Poll network.
"This is an exciting moment for our teams and clients," said Sarah Beams, Managing Director of The Harris Poll UK. "Becoming the UK branch of the globally respected Harris Poll brand maintains the local expertise we’re known for, backed by a name that better reflects the depth and impact of our work.”
“This rebrand reflects our commitment to building a unified, insight-driven organisation across markets” added John Gerzema, CEO of The Harris Poll. “The UK team brings proven capability, strategic thinking, and real energy to everything they do, and we’re proud to have them representing The Harris Poll brand as we move forward together under one name.”
About The Harris Poll
Established in 1963, The Harris Poll is one of the world’s longest-running public opinion research firms. A Stagwell company, it provides proprietary research, strategic consulting, and industry-leading public data, powered by advanced analytics and a legacy of trusted insight.
About Stagwell
Stagwell (NASDAQ: STGW) is the challenger network built to transform marketing. With 70+ agencies across the globe, it delivers scaled creative performance for the world’s most ambitious brands, combining bold storytelling with the power of data and technology.
Media Contact:
Sarah Beams
Managing Director, The Harris Poll UK
ukmedia@harrispoll.com
www.theharrispoll.co.uk